Primary Job Function:

• Oversight a marketing team to take over responsibilities for brands development, which shall manage demand forecast, promotional campaigns, product launch & educational events.

• Seek the new product opportunity and increase the market accessibility.

​ Core Job Responsibilities:

• List primary tasks or activities this job performs on an ongoing basis and is critical to the successful performance of the job.

• Manage a marketing team.

• Consolidate and provide the strategic direction for all product portfolios.

• Evaluate the practicality and potential of new product and market developments.

• Coordinate the development of marketing strategies, advertising and promotion programs and ensure their execution.

• Analyze market trends and sales potential; issue monthly proposed forecast with suggested action plans to achieve the proposed forecast.

• Maintain contact with key customers to follow up promotion efforts and keep informed on needs of the customers.

• Develop methods of field-test on merchandising programs to determine customer acceptance, evaluate effectiveness of promotion efforts and keep informed on needs of the various market segments.

• Review the performance of existing product sales by territory and customer as appropriate, submit recommendation for change in the marketing plan to remedy the situation.

• Develop promotional materials and marketing programs in accordance with cycle product promotion.

• Organize new product launch and all related activities including clinical trials, seeding programs and detailing cycles.

• Identify new marketing opportunities through routine joint visits with field force.

• Provide technical/academic information to assist field force on product promotion and handling competition.

• Develop training materials and conduct refresher-training courses to field force.

• Communicate with headquarters with respect to product development.

• Development of Multiple Channel Engagement platform to help the field team.

• Report any product quality complaints and adverse events to Quality Assurance and Affiliate Safety Representative respectively.

Minimum Education:

• Bachelor’s Degree in Marketing or related disciplines.

Minimum Experience/Training Required:

• 10-12 years of product management, marketing experience preferably in healthcare sector. OTC marketing experience is an advantage.

• People management experience is preferred.

• Strong analytical mind to resolve business challenges and able to work under pressure.

• Strong sense of responsibilities, self-motivated

• Passion for the business and willing to go for extra mile.

• Good communication skill

An Equal Opportunity Employer

Abbot welcomes and encourages diversity in our workforce.

We provide reasonable accommodation to qualified individuals with disabilities.

To request accommodation, please call 224-667-4913 or email corpjat@abbott.com