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The Coca-Cola Company Graphic Design Manager in Atlanta, Georgia

The Coca-Cola Licensing & Retail (L&R) team seeks to connect with consumers through compelling Coca-Cola product & apparel, brand collaborations, strategic partnerships and retail experiences. L&R's in-house Design team provides creative supporting Coca-Cola's Global Licensing business, Retail Stores & eCom. The L&R Design team is a multidisciplinary, hands-on group that leads graphic design (assets, artwork development, VIS/guidelines), product development (apparel, accessories, home, drinkware, tech, etc), marketing content (marketing campaigns, photo/video shoots, in-store displays) and experiences (retail stores, pop ups, etc).

The L&R Design Manager will help create design solutions to grow the Licensing & Retail Business - including trend research & ideation, artwork creation, style guide & toolkits, and development. Partnering with the L&R Design team & cross-functional partners, this role will influence support our licensed collaborations & partnerships, product & apparel designs, marketing efforts, and experiential activations.

Responsibilities:

  • Supporting Design Initiatives, development of new artwork & trend-relevant style guides to grow L&R business.

  • Supporting Design Initiatives, build design tools, pitch decks, & visual guidelines to grow L&R business.

  • Participate in regional product reviews (concept, prototype, final) and manage design feedback with cross-functional partners.

  • In partnership with L&R product development teams, provide design feedback across categories (apparel, accessories, home, drinkware, tech, etc)

  • Contribute to seasonal trend research (field research, mood boards, etc)

  • Collaborate within in-house design team and with cross-functional business partners.

  • Contribute to the conceptualization, execution, and implementation of design solutions that align with business goals.

  • Create concept visualization tools (product mockups/renders).

Position Details:

Hybrid work schedule - 3 days per week in person and 2 days virtual

Individual contributor role - no direct reports

Location: Atlanta, Georgia

Skills:

  • Graphic Design/Product Design/Layout Design

  • Typography & layout skills

  • Communication & presentation skills

  • Critical thinking & problem solving skills

  • Adaptability & flexibility

  • Time management & prioritization

  • Comfortable working both independently and collaboratively with a team

Required Qualifications:

  • 4-6 years experience in Graphic Design, Product Design or similar.

  • BA in Graphic Design, Product Design or similar.

  • Proficient in Graphic Design Software (Adobe Creative Suite: Illustrator, Photoshop, Indesign, Express, etc)

  • Strong portfolio showcasing design work.

  • Graphic Design expertise. Excellent typographic/publication skills, print knowledge, with a strong understanding of scale/3D space. Output will include art for product, product mockups, graphic standards, guidelines, pitch decks, and marketing content - so this role must be able to design for different end-usage.

  • Ability to summarize and convey complex information in a compelling, engaging and simple way.

  • Demonstrate oral communication skills.

  • Make persuasive presentations to management and partners.

  • 'Always On' attitude: Irregular hours may be required at times supporting Global business.

Ideal Candidate Profile:

  • Positive & solution-oriented. Problem-solving mindset.

  • Passionate for brand identity & storytelling.

  • Connected to trends & pop culture.

  • Attention to detail & craft.

  • Energized by variety of projects. Flexible skillset.

  • Motivated to join a fast-paced team environment.

  • Self-starter. Hands-on. Handle and prioritize multiple projects.

  • Receptive to feedback, insights, & critique.

  • Adaptable. Embraces change.

What We Can Do for You :

  • Iconic & Innovative Brands: Our portfolio represents over 200 products with some of the most popular brands in the world, including Coca-Cola, Costa Coffee, Innocent, Fairlife & Topo Chico.

  • Expansive & Diverse Global System: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants.

  • Community of Belonging:  We're an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work.

Skills:

Cross-Functional Teamwork; Creative Strategies; Agency Management; Content Creation; Brand Marketing; Marketing Strategies

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

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